Strategic Thinker
Purpose-driven
Product Deisgner
User-oriented
Problem Solver
UI/UX Designer
Collaborative
Communicative
Proactive
Empathy
Business-oriented
Visual Design
Resilient
ABOUT ME
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I’m Andressa, a brazilian Product Designer with 5+ years of experience creating digital experiences thar connect strategy, creativity, and purpose. Skilled in translating complex challenges into intuitive, meaningful, and visually engaging solutions.
I’m a UX/UI Designer with a background in Advertising and a career that blends strategic thinking, creativity, and strong execution skills. I started out in audiovisual production, where I developed a big-picture perspective, solid planning skills, and the resilience to handle the unexpected — producers make things happen, no matter what. That experience shaped how I work today: structured, collaborative and solution-oriented.
Later, in the agency world, I rediscovered my creative side as a Graphic Designer and Art Director. Those three years were intense and formative, filled with visual communication, brand building, and concept development. It was also during that time that I discovered the world of UX/UI and I simply fell in love. The depth of the process, the blend of strategy, communication and technology, and the potential to create meaningful impact naturally led me to shift my career toward this field that quickly won my heart.
In 2020, I officially transitioned into UX/UI, and since then I’ve been building a solid and meaningful trajectory. Over the last five years, I’ve grown significantly — both professionally and personally. Today, I work closely with different stakeholders in an agile environment, collaborating with POs, PMs, Tech Leads, and developers to deliver end-to-end experiences. From understanding the problem, conducting research, and defining user journeys to creating functional, consistent, and polished interfaces.
I’ve worked on a wide range of digital products — internal software, complex systems, mobile apps, and web applications — across industries such as finance, e-commerce, governance, and social impact. I’m known for combining creativity with strategic thinking, for my empathy when working with teams and getting to know the users, and for my ability to turn complexity into clarity.
I truly love what I do. I believe design is fundamentally about people: understanding needs, enabling better decisions, and creating solutions that genuinely make sense for users and for the business.
When I’m not designing, you’ll probably find me moving — dancing, swimming, or walking somewhere green. Or slowing down to read a good book, sing a little karaoke, decorate, or dive into a new show. Inside and outside of work, I’m naturally optimistic and believe that the way we see things shapes the world around us.
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